Why Creative is the next MVP in Sports Broadcast
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Why Creative is the next MVP in Sports Broadcast

Design has always played a central role in engineering the relationship between a brand and its fans. Through effective design, brands can reunite fans with their favorite franchises, introduce them to an all-new way to experience live sporting events, and influence how the game is understood. With this integral and dynamic piece, how will brands…

Flexible Deployment Models Drive Virtual Placement Adoption

Flexible Deployment Models Drive Virtual Placement Adoption

Virtual placement technology has become one of the more recognizable and popular elements of live sports broadcasts. Whether it’s a virtual first down line, a sponsor logo placed alongside the field or in the stands, a virtual offsides line, or another enhancement to the viewing experience, this technology plays a central role in modern sports…

Live Sports Use Virtual Graphics to Find Opportunity Amid Challenges
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Live Sports Use Virtual Graphics to Find Opportunity Amid Challenges

Two powerful developments in the sports world are driving broadcasters’ increased focus on using graphics to make the on-air product even more engaging — and a better vehicle for generating sponsorship revenues. Opening Up New Ad Inventory The first of these developments, a result of distancing protocols, is the need for athletes and teams to…

Chyron Academy Training Program Rolls Out Certification Course for PAINT Sports Telestration

Chyron Academy Training Program Rolls Out Certification Course for PAINT Sports Telestration

MELVILLE — July 15, 2020 — Chyron has expanded its Chyron Academy training program with a new certification course focused on the company’s PAINT sports production analysis solution, which enables sports pundits, commentators or producers to visually analyze gameplay using augmented data-driven graphics and immersive video highlights. Offered free of charge, the new PAINT course supports…

Chyron’s Paint 8.1 Is Now Shipping

Chyron’s Paint 8.1 Is Now Shipping

STOCKHOLM — February 5, 2020 — Chyron is now shipping Paint 8.1, the newest release of the company’s powerful sports analysis and telestration tool. Thanks to innovative updates in version 8.1, Paint gives broadcasters the unprecedented ability to record and play out a multicamera ultra-high-definition (UHD) panoramic video stitch and then manipulate it using full…